Four Fifty One Media » toilet paper http://fourfiftyonemedia.com every one has a story to tell. let's tell yours. Tue, 17 Apr 2012 22:12:23 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Trader Joe’s Does It Again http://fourfiftyonemedia.com/2009/12/trader-joes-does-it-again/ http://fourfiftyonemedia.com/2009/12/trader-joes-does-it-again/#comments Wed, 02 Dec 2009 07:17:54 +0000 Marie Holzer http://fourfiftyonemedia.com/?p=60 I am a big fan of the copy Trader Joe’s uses to sell its products. I’m sure other have come before me, but they have a succinct and often hilarious way of grabbing their customers attention.

For example, their bathroom tissue:

tjtpfront

tjtpback

tjtpside

This is good copy. Trader Joe’s knows their market and is reaching out to them in ways that will catch their customers eye. It caught mine!

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